Idemitsu Asia Talent Cup welcomes three new sponsors for 2023

29 September 2023

Exciting new partnerships with BETA, Capit and Kushitani begin on one of the biggest paths on the Road to MotoGP™

The Idemitsu Asia Talent Cup is proud to present new partnerships with three key official suppliers in 2023: Beta Tools, Capit and Kushitani. All three agreements ensure the ATC can continue to uphold its high standards as one of the biggest paths on the Road to MotoGP™, ensuring the best performance and safety standards possible.

Beta Tools boasts a 50-year legacy in sports. Their tools are tested rigorously in demanding conditions and only continue to set the standard. In 2023, Beta is a technical sponsor for nine teams across various categories in the MotoGP™ paddock, as well as a partner of the Northern Talent Cup, Junior Talent Team and FIM MiniGP World Series across the Road to MotoGP™. Beta Tools will now also race with the ATC for the upcoming four seasons, from 2023 to 2026 inclusive.

With an impressive 25-year legacy in the racing world, Capit Performance is a premier supplier of racing accessories. Their state-of-the-art tyre warmers play a crucial role in optimising performance and safety standards in the ATC, and Capit will partner with the Cup until 2025 inclusive.

Japanese company Kushitani is renowned for pioneering rider equipment and becomes the official uniform supplier for the Idemitsu Asia Talent Cup in 2023. Kushitani provide a range of quality products, accompanying staff and riders from the desert heat of Qatar to the humidity of Buriram and everywhere in between.

The Idemitsu Asia Talent Cup touches down at the Mobility Resort Motegi this weekend, so tune in to see Beta Tools, Capit and Kushitani in action on the Road to MotoGP™!

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